The handheld massager market is witnessing significant growth, driven by factors such as rising disposable income, increased awareness about the benefits of massage therapy, and technological advancements. The proliferation of chronic musculoskeletal disorders and stress-related ailments is further fueling demand.

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Recent trends in the handheld massager market include a growing emphasis on personalization, with consumers seeking devices tailored to their specific needs. Portable and compact designs are gaining popularity, as they enable users to enjoy massage therapy on the go. Moreover, the incorporation of advanced features like heat therapy, vibration, and pulse massage is driving demand.

The growing concern for self-care and wellness is undoubtedly one of the strongest drivers for the demand for handheld massagers. In recent years, there has been a significant shift in people’s attitudes towards understanding the importance of wellbeing and taking care of their physical and mental health.